Project overview
Gold FM
UI UX Design
2022
Gold 101.3 FM is a radio streaming app that gives users seamless access to live radio, shows, and curated music playlists. The redesign aimed to create a modern, intuitive, and engaging interface that enhances the overall user experience while encouraging frequent and enjoyable app usage.
Live project
Key challenges
The app faced several UI challenges. Ensuring seamless connectivity between navigation, the radio player, and detail pages was a key challenge, as these elements needed to work together to make it easy for users to quickly find live shows, playlists, or program schedules. Aligning visual hierarchy and typography with the brand guidelines while maintaining readability and aesthetic appeal was another challenge. Additionally, optimizing the app for multiple screen sizes and ensuring smooth performance across devices presented a major challenge.
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To address the UI challenges, I redesigned the app with a clear and consistent navigation structure that seamlessly connected the radio player, detail pages, and other key sections, allowing users to quickly access live shows, playlists, and program schedules. I established a well-defined visual hierarchy and refined typography to align with the brand guidelines while enhancing readability and aesthetic appeal. To ensure a smooth experience across devices, I optimized layouts for multiple screen sizes. The UI was built fully responsive for different iPhone screen sizes, ensuring seamless interactions and consistent performance across the platform.
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The process began with stakeholder interviews to understand app goals and user needs, followed by competitive research to analyze popular radio apps for UI patterns and features. Low-fidelity wireframes were created to map user flows, focusing on navigation, content hierarchy, and key interactions. High-fidelity mockups were then developed with a consistent color palette, typography, and component library. Prototyping and testing ensured that play controls, playlists, and live streaming features were intuitive. Finally, the design was handed off to the development team with specifications and assets.
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The final UI presents a clean, modern, and interactive experience. The homepage highlights live radio with bold visuals, playlists, and featured shows. Navigation is simplified via a bottom tab bar with clear icons. Users can easily browse programs, access schedules, and control playback seamlessly. Visuals like album art, color accents, and consistent typography create a cohesive, premium feel. The app is fully responsive and optimized for all screen sizes.
Results & Impact
The redesigned app improves user engagement and satisfaction by making content discovery and playback more intuitive. Users can now quickly access live shows, playlists, and schedules, enhancing retention. The modernized UI strengthens the brand’s digital presence and communicates professionalism. Mobile responsiveness and interactive features ensure a smooth, enjoyable experience, encouraging regular usage and increased time spent within the app.
